Motivaction and ADC have joined forces in a partnership. Motivaction is a leading market research agency known for the value- and motivation-based segmentation model “Mentality”.
Discover the applications and benefits of MPC technologies, including Roseman Labs’ Virtual Data Lake (VDL) product, tested by a team of ADC consultants.
By analysing a grocery store chain’s data, we identified key factors contributing to waste levels and developed potential strategies for reducing food waste.
Our Customer Excellence team discussed with Dutch CMOs and Marketing Directors how Business to Consumer (B2C) organisations can create marketing value with data.
Our Customer Excellence team discussed with Dutch CMOs and Marketing Directors how Business to Business (B2B) organisations can create marketing value with data.
In April, we published an article showing that Machine Learning (ML) can improve the prediction accuracy of the Cure Rate (CR) in Loss Given Default (LGD) models. This is the…